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There are few places in the world where you can still feel like a true explorer charting the unknown. In many historic destinations, the illusion of discovery is promptly shattered by a jungle of selfie sticks. But in AlUla, which is home to Saudi Arabia’s first UNESCO World Heritage Site, deep in the desert in the northwestern region of the country, you might still be able to play out your fantasy of being an intrepid archaeologist for a day. Despite all the makings of a bucket list-topping global destination — ancient tombs that remain as the legacy of 7,000 years of human civilisation, stunning natural rock formations and canyons, a plethora of adventure sports options and cutting-edge art installations — AlUla remains largely off the global tourism radar, giving you plenty of space and time for reflection with the monumentality of its beautiful desert landscapes.

When in AlUla, go and explore

Hegra, AlUla Old Town, Dadan and Jabal Ikmah

The wind-swept expanses of AlUla are a true living museum spanning hundreds of years of Arabian history. A fascinating destination to visit year-round, explore the UNESCO World Heritage Site of Hegra, wander the historic alleyways of AlUla Old Town, discover the ancient capital of Dadan and see the “open library” of inscriptions at Jabal Ikmah.

Outdoor Adventures in AlUla

Breathtaking nature, exhilarating adventure experiences and impossibly starry skies make AlUla an unbeatable destination to enjoy the outdoors. From hiking to cycling, there are many trails and tours to explore the untouched beauty. For the thrill-seekers, AlUla’s Adventure Hub has just what you’re looking for. With some of the most remote skies on earth, don’t miss out on stargazing at AlGharameel.